Email Marketing Resources
Welcome to our email marketing resource section. Below we have compiled a list of email marketing products and services we recommend because they deliver results and are companies that we trust. We recommend bookmarking it for your reference and convenience.
Disclaimers: Please note that some of the links below are affiliate links and we will earn a commission if you purchase through those links. This doesn’t change your purchase price, and it helps us be able to keep delivering great content. In fact, purchasing through our links is a great way to say thank you while buying a product that will help your business. Our recommendations are all resources we have experience with and are recommending because they deliver results.
Email Marketing For Dummies
John Arnold’s Email Marketing For Dummies is your complete guide to using email as an effective marketing tool for your business. This book describes how marketers can create a winning email marketing strategy by building an email list while avoiding being a spammer. It also shows you how to integrate email with other marketing strategies, and it provides details about compliance with anti-spam regulations, email branding, and increasing email open rates and deliverability. Email Marketing for Dummies also elaborates on how to create a professional email message and track its results to ensure optimum performance. There is plenty of advice about how to build stronger relationships with your email list and how to use this simple yet results-oriented marketing method to improve search engine optimization. This book, often described as a cheat sheet for email marketing, is valuable for online businesses that are keen on getting a better return on their investment.
AWeber is a subscription-based, web-based email auto responder service that offers a thirty-day guarantee. It is efficient and easy to set up and does not need software installation. It can be integrated with Google Analytics. AWeber is the auto responder of choice for many internet marketers because of its useful features. Messages are easy to edit and send on a preset schedule, and emails can be customized to address the recipient by name and can be of any length. Users can opt for the monthly fee or the yearly option with a discount. There’s a choice of templates for email campaigns and opt-in forms, and un-subscribers can fill out a feedback form. Customer responses can be personalized to humanize the service. AWeber is an auto responder that improves a business’s efficiency, saving hours of time while making sure that the customer gets the information in time. AWeber also allows intuitive scheduling and sequencing, simplifying the task of organizing and launching a mailing campaign. Messages can be scheduled for specific days or at specific frequencies. A recommended productivity tool.
PopupDomination is a premium WordPress plugin that helps create light box popups, increasing opt-in email list conversion on blogs and websites. Light box popups can bypass popup blockers and be used to make targeted offers. Easy to set up, the plugin comes with an installation video that guides you through the process. PopUpDomination is compatible with AWeber, GetResponse, iContact, Mail Chimp, and others, enabling you to start list building by adding your email list in the box. The plugin is fully customizable, and you can choose the look, button, and colors to match your website or blog theme. There are several features like the advanced editor, ability to show the light box only in specific areas of your blog, or delay the appearance of the light box according to your needs. You can also choose how often it shows up, so that visitors do not get annoyed. The plug in is simple and affordable and offers valuable benefits.
The FooBar is a WordPress notification bar plugin that resides at the top of your web page, announcing custom headlines to website visitors. It can be used to show a simple linked message or more, with a social profile section at the left and the ever popular Facebook Like and Tweet buttons at the right. The plug in can also show HTML of your choice. The FooBar can also take as many messages as you want in a single bar with multiple links.
There are over thirty customizable options with the FooBar and it is reputed to help increase your social media presence with social likes, followers. The FooBar is also useful as a marketing tool, increasing web page views when integrated with your RSS feed. There are multiple functionalities with the FooBar, including the ability to rebrand or rename the plug in to a name of your choice to suit your own brand or website. For a convenient notifications bar for your webpage with multiple custom options, the FooBar is well worth exploring.